By Barathkumaar Ravikumaar, Chief Blogger at Digital Barath
What is Personal Branding?
Personal branding is the practice of marketing people and their careers as brands. It is an ongoing process of developing and maintaining a reputation and impression of an individual, group, or organization.
Why do we need a personal Brand?
Personal branding gives you all the control and power. If a person is well-connected and trusted by customers, peers, and co-workers they are more likely to be respected by their employer. Employees can create impressive social media profiles to showcase their ability, connections, and interest.
What are the Best 4 Branding Strategies according to me?
The four brand strategies are line extension, brand extension, new brand strategy, and flanker/fight brand strategy.
How can I become an expert in personal branding?
Do you want to Become a Branding Expert or Consultant?
Follow the below mentioned steps!
#1. Your Image
Your clients or prospective leads should have a good perception of you when they come to your website; it builds trust and customer loyalty.
#2. Create a Blog today!
You can create your own blog using wordpress or check our post on creating a blog/website and try to create your own blog.
#3. Social Media
Social Media is a place where you can build your audience. Be active and stay productive in those areas.
#4. Videos and Podcasts
Become a YouTube creator and create videos and podcasts for your audience.
#5. Engaging and Managing
Get to know how you are going to engage and manage your audience!
Amazing Personal Branding Figures to Follow!
1. Vaibhav Sisinty – https://sisinty.com/
2. Sorav Jain –https://www.soravjain.com/
3. Digital Deepak – https://digitaldeepak.com/
4. Avi Arya – https://www.askaviarya.com/
5. Digital Vimal – https://digitalvimal.in/